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Blog

Why organizational change efforts fail (and how to make yours succeed)

Many leaders understand the need for organizational change and assume it requires a complete overhaul of higher ed’s business model. But that’s not necessarily the case. The key lies in…
Higher Education Strategy Blog
Blog

What students look for in a college—and how your virtual tour can help

EAB’s latest insight paper explores the characteristics that most strongly influence a school’s ability to attract students, along with nine archetypical school personas. Virtual tours are a uniquely powerful tool…
Enrollment Blog
Infographic

The school personas shaping students’ college choices

This research introduces a new, student-centered taxonomy of four-year colleges and universities, based on a statistical analysis correlating student search behaviors with more than 80 different school characteristics across five…
Enroll360
Blog

3 takeaways from university CBOs: Reflections from our recent leadership discussion

This blog shares key takeaways on resilient leadership, financial scenario planning, and college athletics from our discussions with chief business officers.
Higher Education Strategy Blog
Blog

What 30+ rising higher education leaders learned in EAB’s fall 2024 fellowship

EAB's Rising Higher Education Leadership Fellowship fall 2024 cohort tackled institutional challenges ranging across topics such as student retention, mental health, talent, and space planning.
Higher Education Strategy Blog
Infographic

10 difficult (but critical) decisions for achieving academic cost
savings goals

The infographic is designed to help provosts, deans, and CFOs make decisions about where and how to achieve academic cost savings goals.
Strategic Advisory Services
Blog

Over half of graduate enrollment staff are considering resigning—here’s what you can do about it

Staff retention has always been a top priority for graduate enrollment leaders, but mounting challenges—such as the looming demographic cliff forecasting enrollment declines and a new presidential administration creating funding…
Adult Education Blog
Podcast

Is Your Website Optimized for AI-Powered Search?

Experts explain how AI-enabled search engines impact traffic to your university’s website and discuss SEO changes site managers should be making.
Blog

Expanding your domestic student market

International students played a major role in post-pandemic enrollment growth, but with the return of a Trump administration, uncertainty now looms for graduate and adult-serving enrollment leaders.
Adult Education Blog
Blog

5 reasons graduate student list-buying is so hard

Read on to uncover five hidden list-buying challenges for enrollment marketers, how much they could be costing your team, and how to solve them.
Adult Education Blog

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