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Infographic

How to find the next generation of major gift donors

Setting our Sights on Tomorrow's Prospects

The major gift pipeline is critical to future fundraising success. With agenerational change among donors on the horizon, advancement shops needto get in the door early with their Gen X and Millennial philanthropic leaders.

Making strategic investments in pipeline development for future major giftdonors means that advancement must identify who those future leaders areand then target engagement and solicitations specifically to their needs.

 

Who are our future major gift Donors? PDF

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