Achieving Today’s Ever-Growing Graduate Enrollment Goals

Troubling long-term undergraduate trends, such as an increase in nonconsumption and the demographic cliff, have heightened the enrollment and revenue focus on graduate programs. Growing graduate enrollment is no easy task, however. According to National Student Clearinghouse, the projected average annual growth from 2021 to 2031 is only 1.1%. Plus, a series of dynamic factors, such as potential policies enacted by the new administration and growth of AI, also challenge the status quo and create chaos in the graduate education market.

To help university leaders get a better sense of the complex graduate enrollment landscape, EAB has partnered with NAGAP to conduct a series of surveys of graduate enrollment staff.