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Tool

Assessing Your Current Annual Giving Program Engagement Strategies

Download this toolkit and discussion guide to complete a self-audit of your institution’s current annual giving strategy towards four key audiences.
Advancement Marketing Services
Insight Paper

5 Reasons Higher Ed Leaders Should Invest in Annual Giving Programs

Discover five reasons why presidents and executive leaders should reevaluate and reinvest in annual giving programs.
Advancement Marketing Services
Video

How Four Higher Ed Leaders Partner With EAB to Plan for What’s Next

From building new programs from scratch to aligning leadership teams around a shared mission, hear from four leaders on how EAB provided the structure, expertise, and perspective they needed most.
Strategic Advisory Services
Expert

Greg Blough

Greg Blough is Senior Director of Sales Engineering (Digital Marketing Solutions) in EAB’s Adult Learner Recruitment Division, where he collaborates with sales, strategy, and creative teams to deliver customized marketing…

Senior Director, Sales Engineering - Adult Learner Recruitment
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Resource Center

Security Incident Response Tabletop Exercise Resource Center

Prepare your institution for short-term security incidents that require significant mobilization of IT and campus staff and resources with this toolkit.
IT Strategy Advisory Services
Partner Story

Aligning .edu to Brand

Texas A&M Law partnered with EAB to develop an enrollment-focused content strategy, an optimization that generated leads, supported prospects’ independent research, and reflected the Texas A&M brand.
Video

How Chiefs of Staff Get Smarter, Faster with EAB

Discover how Chiefs of Staff used cross-functional expertise to get smart quickly on unfamiliar topics and enhance what their teams can accomplish.
Event

Unpacking the Crisis of Confidence in Higher Education

Higher education institutions are facing no shortage of challenges, ranging from post-election polarization and culture wars to growing skepticism about higher ed's relevance.