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Expert

Sydney Johnson

Sydney Johnson is a researcher at EAB. Since joining EAB, Sydney's research has focused on academic innovation, research enterprise, equity and inclusion, and policy analysis.

Prior to EAB, Sydney…

Analyst, Research Discovery & Design
Expert

Antoinette Waller

Antoinette Waller is a Research Analyst on the IT Strategy Team at EAB, where she contributes to best practice research with a focus on integrating AI into higher education, navigating…

Research Analyst
Expert

Lydia Barnhart

Lydia brings over a decade of experience in higher education, with a specialized focus in Enrollment Management and Student Affairs. She most recently worked with an external higher education marketing…

Strategic Leader, Transfer and Recruitment Success
Event

Unpack the Crisis of Public Confidence in Higher Ed

As enrollment leaders grapple with shifting demographics and declining college-going rates, concerns about higher education's return on investment compound those challenges—trends that pose significant threats to institutional sustainability.
Blog

10 tips for a great summer staff retreat

Discover 10 practical tips to plan a summer staff retreat that boosts morale, builds connection, and reinvigorates your higher ed enrollment team.
Enrollment Blog
Event

SL Strategy Hour

This session is designed to help partners apply and customize the best practice strategies learned during the cohort to meet the unique needs of their institutions.
Insight Paper

Personalization in College Recruitment Marketing: The Student’s Perspective

In this insight paper, we’ll break down key findings by student demographics, providing insights into how different groups engage with personalized communications. As colleges refine their messaging, the next step…
Enroll360

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