Digital Agency

Proven Results in an Evolving Digital Landscape
80%
average increase in Google search impressions45%
average increase in organic traffic after implementing our audit recommendations192%
average increase in organic engagement rateUnlock the Potential of Your University Website for Enrollment Growth
University websites are a key resource for prospective students, from undergraduates to adult learners. Today’s students expect quick answers and seamless digital experiences, but many schools don’t have adequate resources to develop a strong content strategy in-house. With decades of web strategy expertise, our Digital Agency team can transform your website into a dynamic enrollment engine.
Drive Website Traffic
With the rapid changes in student search behavior, many teams need support to keep up, relying on outdated methods. Our SEO strategies help to increase student enrollment by enhancing search visibility, driving organic traffic, and refining your content strategy. Through a detailed audit, we identify keyword opportunities that align with search intent, setting your website up for long-term success.

Engage Prospective Students
In today’s digital world, content is king, but context matters. Once audiences reach your website, your content must be dynamic to keep them there. With the rise of AI and social media, your website content now appears in more places than ever.
We create a custom content strategy for your university website to ensure your enrollment-critical pages are clear, concise, and reflect your school’s identity. Our experts offer on-page SEO guidance, including keyword recommendations and copy direction. We monitor and optimize content for relevance and measurable enrollment impact.

Capture Leads
Without effective calls to action and lead capture strategies, students may leave your website without taking the next step in their enrollment journey. We use targeted CTAs, integrated forms, and organic lead capture techniques to convert prospective students into inquiries, applicants, and enrollments.

Continuous Training and Support
Our partners value the growth in their team’s professional development through our collaboration. Our SEO, content, and web design experts guide your team every step of the way. We offer interactive workshops to jumpstart your SEO and content strategy, setting you up for success from day one. Acting as an extension of your team, we also help garner support from key stakeholders to align your website and broader marketing strategy.

Meet the Digital Agency Team
Each of our partners works with a dedicated Strategic Leader who learns your organization and culture to steer your team to the right answers and resources. Our higher ed experts become an extension of your leadership team and expand the capacity of what you can accomplish.
Talk to an Expert
Vice President, Program Marketing for ALR and General Manager, Agency Services
Specialties Marketing and Recruiting, Lead Generation and Inquiry Management, Digital Marketing and Communications, Student Experience, Market Research, Channel Strategy, Parent and Community Engagement
Senior Strategist and Principal
Specialties Digital Marketing and Communications, Digital Transformation, Enrollment StrategyReady to Improve Your Website?
To speak with an expert or request a demo, please submit this form.
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