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Tool

Assessing Your Current Annual Giving Program Engagement Strategies

Download this toolkit and discussion guide to complete a self-audit of your institution’s current annual giving strategy towards four key audiences.
Advancement Marketing Services
Insight Paper

5 Reasons Higher Ed Leaders Should Invest in Annual Giving Programs

Discover five reasons why presidents and executive leaders should reevaluate and reinvest in annual giving programs.
Advancement Marketing Services
Blog

Things have changed—has your Annual Giving strategy?

My colleagues recently shared hot takes influencing today’s annual giving, and as a new member of the team, I want to add what I’ve noticed on my own journey. From…
Partner Story

How Missouri State University Leveraged Data to Grow Their Advancement Shop

Missouri State University (MSU) is a public doctoral professional university in Springfield, Missouri. Founded in 1905, its mission is to educate students to be global citizen scholars.
Research Report

The Changing Face of the 21st-Century Donor

Advancement and alumni leaders must find innovative engagement strategies for an increasingly culturally, racially, and ethnically diverse alumni base. This study examines three key populations where advancement leaders have the…
Advancement Advisory Services
Blog

Your Guide to a Successful Year-End Annual Giving Campaign

As you settle into the fall term and new academic year, it's time to focus on a crucial task: your year-end giving campaign. These campaigns hold immense potential within your…
Advancement Blog
Blog

3 recommendations for your 2023-24 annual giving strategy

It’s well understood that the pandemic significantly influenced donor behavior, prompting individuals to reconsider where, why, and how they contribute to causes and organizations. In response, Advancement teams had to…
Advancement Blog
Blog

Overcome these two roadblocks to engage young alumni

Engaging young alumni is an investment in the future sustainability and growth of your annual giving program. Through targeted digital strategies, personalized communications, unique messaging, and non-monetary engagement opportunities, you…
Advancement Blog
Blog

Your Guide to a Successful Year-End Annual Giving Campaign

With virtually every mission-driven organization launching a year-end campaign, how do you stand out from the crowd? Keep reading to learn how to finish the calendar year on a high…
Advancement Blog
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