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Marketing and Recruitment

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These profiles provide a snapshot of the employer demand in each state to inform portfolio and program brainstorming discussions.

Professional and Adult Education units and community colleges have long had to recruit students without the benefit of names from standardized tests. Read on to learn their savviest strategies and how to adapt them to bolster your supply of prospect names.

The pandemic will change how future students approach and interact with higher education, and how leaders should serve them. Learn how colleges and universities must respond to restore student trust and demonstrate the long-term value of education.

Recent higher-education industry research demonstrates that cost is playing an increasingly dominant role in how families pick colleges. It has also shown that growing price sensitivity is negatively impacting some schools’ enrollment outcomes and suggests that coming demographic changes are sure to intensify this phenomenon. Read this white paper to learn how to more effectively communicate the value proposition of your institution.

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Watch the on-demand webinar on our YouTube channel. About the Webconference From movie watching habits to personal transportation, machine learning has started to impact everything we do. Even enrollment management teams have taken note and are implementing this technology in their day-to-day recruitment and engagement strategies. Watch the recording of EAB Expert Ian Watt and guest presenter Robert […]

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