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EAB Services

Student Leads Hub

Welcome to the Student Leads Hub!

EAB’s student recruitment and lead generation products—including Appily Leads, College Greenlight, and Intersect by PowerSchool®—help enrollment teams foster student awareness and engagement and increase applications. 

Below you’ll find the latest research and resources to help you maximize your partnership and achieve your team’s enrollment goals. You can also register for upcoming events and webinars to connect with peers and learn about the latest trends in higher ed. To help get you started, check out the Featured Resource for content we thought you’d find interesting.

For questions about your institution’s performance data, please connect with your Partner Success Manager.

Our Team Is Here to Support You!

Your dedicated Partner Success Manager is your main point of contact and here to help maximize the impact of your partnership on an ongoing basis by:

  • Ensuring your goals are top of mind throughout the implementation and adoption process
  • Conducting performance reviews, sharing best practices, and recommending strategies to raise your brand awareness, build affinity with Gen Z, and maximize your institution’s lead generation potential
  • Keeping you informed on upcoming enhancements, updates, and upgrade opportunities

If you need to be routed to your dedicated PSM, email [email protected].

View Lead Information and Make Content Updates

  • Intersect

    Log into Intersect to update your Naviance profile, adjust Advanced Awareness messaging, promote new merit-based scholarships, and more.

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    Candidates

    Log into the Appily Leads partner portal to view your available Candidate volume. To download your Candidates, click here. For help navigating the portal, download our guide or contact your Partner Success Manager.

     

    To express interest in placing an order for Appily or College Greenlight Candidates, please complete this brief form. Your Partner Success Manager will follow up with you in one to two business days.

For questions or assistance with any of the above portals, contact your Partner Success Manager or email [email protected].

Upcoming Events

See All Events
Roundtable

Greenlight CBO & College Engagement Series

CBO-college partnerships can provide powerful opportunities to cultivate important recruitment pipelines, but what defines these partnerships and how do CBOs and universities determine whether to establish them?
Cohort

Test

Past Events

See All Past Events
Roundtable

Greenlight CBO & College Engagement Series

CBO-college partnerships can provide powerful opportunities to cultivate important recruitment pipelines, but what defines these partnerships and how do CBOs and universities determine whether to establish them?
Roundtable

Greenlight Equity Collaborative Annual CBO Summits

The CBO (Community Based Organizations/College Access Organizations) Summits create a virtual space where CBO leaders and Collaborative members can engage in insightful discussions, reflection, and networking.
Webinar

College Search Trends Across Space and Time: 2024 Edition

Join us to explore the interplay of various factors influencing these trends, along with regional, demographic, and institutional context to help you navigate the changing educational landscape effectively.

Research and Insights

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Insight Paper

Benchmarking the Enrollment Office

Explore higher ed enrollment office performance benchmarks as well as trends and patterns shaping today's admissions practices.
Enroll360
Insight Paper

Why Students Pick the Schools They Do—and How to Boost Your Odds of Making the Cut

Download this paper to discover your school’s specific persona and what it means for your future strategy.
Enroll360
Insight Paper

The Great Opt-Out

This report examines different reasons for the great opt-out and identifies problems that enrollment leaders can realistically hope…
Enroll360
Insight Paper

Understanding the High School Counselor Perspective

This report shares top insights for enrollment leaders from EAB's 2024 high school counselor survey.
Enroll360
Insight Paper

2024 Parent Survey: Understanding Top Parent Concerns in College Search

Download this insight paper to learn about the shifting priorities and top parent concerns in college search.
Enroll360
Insight Paper

College Search Trends Across Space and Time: 2024 Edition

In this paper, we present updated research that delves deeper into college search trends among first-time undergraduates at…
Enroll360
Insight Paper

Adapting Your Enrollment Experience for Today’s Students

Read this report for five insights to help you effectively adapt your enrollment experience to meet the needs…
Enroll360
Insight Paper

A Guide to the Direct-Admission Landscape

This insight paper explores the direct-admission landscape, what it means for recruitment marketing, and how to embrace it…
Appily Match
Insight Paper

Mental Health's Role in College Decision-Making

Our national survey of high school students sheds light on mental health's role in college decision-making and suggests…
Enroll360

Blogs

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Blog

Why do students pick the schools that they do?

Understanding what attracts students to a school when they’re conducting their college search is critical for developing a…
Enrollment Blog
Blog

Modern student marketing tactics to engage Gen Z

Appily’s student marketing team has deployed several innovative strategies that have proven effective with Gen Z. Here’s how…
Enrollment Blog
Blog

Financial Value Transparency readiness: 4 key steps for enrollment leaders

This blog unpacks the new Financial Value Transparency and Gainful Employment (FVT/GE) initiative, and prepares VPEMs for FVT…
Enrollment Blog