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Enroll360

Enrollment Management Solution for Higher Education
The leader in student-centric recruitment, Enroll360 brings together best-in-class marketing campaigns and proprietary recruitment platforms to help you outperform the market at every stage of the funnel. Our experts operate as an extension of your team and partner with you to maximize inquiries, improve yield, and increase enrollments for your institution.
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Unrivaled Results for Our Partners

1,200+

partner institutions

16%

average enrollment increase among first-year partners

17%

average increase in NTR among first-year partners

The Future of Student-Centric Recruitment Is Here

Today’s students expect personalized, responsive marketing that adapts to their changing interests. With the Enroll360 Insight Engine, you can achieve this at scale, giving you a competitive edge in higher ed student recruitment through tailored, student-centric campaigns.

What Sets Enroll360 Apart?

  • Higher Education’s Largest Student Data Set

    Effective marketing campaigns start with knowing your audience. At EAB, we track over four billion student interactions annually across various channels. Our deep insights drive highly personalized marketing that captures the attention of today’s prospective students.

  • Insights and Campaigns Driven by Enterprise-Wide AI

    Having the right data is just the beginning—it’s how you use it that counts. We combine wide-scale testing, machine learning, and artificial intelligence to execute recruitment campaigns that go beyond the norm, delivering enhanced enrollment outcomes through personalized marketing that sets you apart from the competition.

  • A Team of Experts Ready to Help You Make the Right Calls

    Many of the decisions you have to make as an enrollment leader are not obvious. With Enroll360, you have a team of experts helping you every step of the way. Each of our partners gain a dedicated Strategic Leader who orchestrates support across 13 specialist teams. We’re always just a call or click away to help you navigate a complex enrollment landscape and reach your goals.

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Cultivate

Affinity-Building Inquiry and Nurture Campaigns

Stay ahead of the curve on student acquisition and modernize your marketing with Enroll360. Our data-driven audience strategies and responsive marketing campaigns identify more right-fit students and build affinity with them over time. Students who inquire through our Cultivate campaigns are 6.3x more likely to enroll compared to traditional methods.

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Apply

Demand-Generating Application Marketing Campaigns

Our application marketing campaigns leverage a deep understanding of Gen-Z and Gen Alpha to build immediate demand and boost application submissions. We use omni-channel strategies (including early application campaigns), custom student-friendly applications, and real-time data insights to optimize your enrollment efforts and forecast performance.

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Aid

Data-Driven Policy Creation and Financial Aid Optimization

Count on us to help you navigate even the most unexpected financial aid challenges. Our Aid solution gives you a better understanding of your admit pool and how to optimize financial aid strategies for enrollment growth. As partners, we’ll work with you to build aid models, design a policy strategy, and monitor award activity.

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Yield

Actionable Yield Analytics to Boost Conversion

Our solution enhances college yield rates by combining advanced surveying techniques with national data to deliver prescriptive analytics. Our student-level insights empower your admissions staff to accelerate enrollment outcomes.

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The Enroll360 Insight Engine

Our Sophisticated AI Approach Unlocks Student-Centric Recruitment

You need a partner who you can trust to leverage AI strategically and responsibly. The Enroll360 Insight Engine combines decades of expertise, wide-scale testing, machine learning, and new AI technology to execute recruitment campaigns that go above and beyond what other vendors can offer.

  • Hyperpersonal Content: Improve engagement and conversion with previously unattainable levels of segmentation and personalization at scale.
  • Optimized Campaigns: Accelerate enrollment impact with breakthrough targeting, prioritization, and allocation intelligence.
  • Actionable Models: Improve visibility and decision making with predictive analytics across campaigns and along the entire enrollment funnel.
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Best-in-Class Recruitment Platforms

Unlock Every Recruitment Advantage

Enroll360 offers a comprehensive set of solutions to tackle today’s recruitment challenges. Our ecosystem empowers partners to achieve new levels of student-centric recruitment and consistently outperform the market at every stage.

  • Student Leads

    Source high-intent leads from first-year students and adult learners who are more likely to apply, gain admission, and enroll.

  • Virtual Tours

    Bring your campus story to life with immersive virtual tours that drive students to act.

  • Direct Admission

    Proactively extend admission and scholarship offers to right-fit students with a unique approach to direct admission.

  • International Student Recruitment

    Optimize your international recruitment strategy with Global Match, the top international student recruitment platform for higher ed.

Why Enroll360?

Enroll360 partners benefit most from our comprehensive suite of services and high-touch service model. Our experts operate as an extension of your enrollment team and collaborate closely to achieve unparalleled results. Through rigorous research and ongoing testing we are able to stay ahead of market trends and leverage up-to-the-minute best practices on your behalf. Perhaps most importantly, we get results—our partners consistently outperform the market, hitting new milestones year after year.

"

Enroll360 is a true partnership, they are always listening and they really are trying to hear us. When we see our marketing materials from them, they understand us. Compared to other work, this is the best partnership, feels like a partnership, they actually care what we have going on.

"

Kendrick Dunklin, Assistant Vice President of Enrollment Management

Edward Waters University
"

We were anticipating enrollment growth [with EAB], obviously. I think the most unexpected part is that we are increasing enrollment, increasing net tuition revenue, but decreasing discounts…all at the same time.

"

Vice President of Advancement and Enrollment Management

Jacksonville State University
"

We needed someone who had experience, had scale, had the data analytics to tell us what’s happening in real time. And that’s what we got with EAB.

"

Tom Oliver, Vice President for Enrollment Management

Quincy University
"

Part of why I can't envision doing it without EAB is that each component is vital to communicating with our type of student. Post-pandemic, student behaviors have changed. They don't join open houses, do a campus tour, or sit with admission officers until admitted. That means all the things that lead up to that moment must contribute to their enrollment decision. By working with Enroll360, they feel they already know us and have an ongoing relationship by the time they come to campus. With EAB's work, we are building a foundation for them that we could not have handled on our own.

"

Craig Tiede (he/him), AVP Enrollment Services & Communications

The New School
Dedicated Partnership

Meet our marketing and enrollment experts

Each of our partners works with a dedicated Strategic Leader who learns your organization and culture to steer your team to the right answers and resources. Our higher ed experts become an extension of your leadership team and expand the capacity of what you can accomplish.

Talk to Our Team
Hope Krutz

President, Enroll360

Specialties Marketing and Recruiting, Enrollment Strategy, Admissions, Lead Generation and Inquiry Management, Digital Marketing and Communications, Customer Service
Michael Koppenheffer
Michael Koppenheffer

Vice President, Enroll360 Marketing, Analytics and AI Strategy

Specialties College and University Strategy, Enrollment Strategy, Leadership Development, Marketing and Recruiting, Metrics and Dashboards

Ready to get started?

To speak with an expert or request a demo, please submit this form.

Latest Research and Insights

Insight Paper

2024 Parent Survey: Understanding Top Parent Concerns in College Search

Download this insight paper to learn about the shifting priorities and top parent concerns in college search.
Enroll360
Blog

What the experience of today’s first-year students can teach us about recruitment

Review the results of EAB’s latest First-Year-Experience Survey, in which we asked over 12,500 current first-year students about…
Enrollment Blog

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