Post-Deposit Communications Improvement Toolkit

To secure increasingly competitive enrollments, colleges and universities need to make the most of every piece of communication students receive between deposit and matriculation. Enrollment managers can use this toolkit to track, streamline, and revise all post-deposit student communications sent from various departments.

To secure increasingly competitive enrollments, colleges and universities need to make the most of every piece of communication students receive between deposit and matriculation. Uncoordinated messages from multiple departments, overly complex words, and unfamiliar jargon can inhibit a student's ability to comprehend and act on emails, letters, handouts, and other written materials.

The Enrollment Management Forum created this toolkit to help enrollment leaders:

Create a centralized inventory of all student communications sent from various departments from deposit to matriculationStreamline student communication timing, methods, and branding by conducting a visual communication audit workshopRevise communications for clarity and effectivenessLearn more about student texting preferences and best practices

Download the full toolkit or explore each section below.

More on this topic

This resource is part of the Improve Communications from Deposit to Matriculation Roadmap. Access the Roadmap for stepwise guidance with additional tools and research.

Step 1: Conduct a post-deposit communications audit workshop

Improving communications between deposit and matriculation will require a coordinated effort across many departments. To successfully execute on this endeavor, EAB recommends creating three committees. Institutions will then need to inventory all communications sent between deposit and matriculation in advance of an audit workshop.

Download the Communication Inventory Template: a spreadsheet to keep track of every outbound…