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Infographic
Digital Marketing Strategies for Engaging Alumni and Donors
With increasing pressure to make up for revenue deficits and decreasing alumni engagement, advancement teams across the country are searching for innovative ways to reach and activate their audiences. Expanding your digital marketing strategy can maximize your university’s fundraising potential through cost-efective, flexible, and targeted tactics.
Explore this infographic and learn how your university can use digital marketing to cultivate stronger relationships with your existing donors and reach alumni you’re currently missing.
More Resources
Infographic
How to Win Donor Mindshare in the Attention Economy
Use this infographic to identify the key challenges and solutions to some of the most common advancement obstacles…
Advancement Advisory Services
Infographic
Expand Your Major Gift Pipeline
To survive and thrive, in the years to come, advancement leaders must take an innovative approach to prioritizing…
Advancement Advisory Services
Tool
Perfecting the narrative for big ideas
Use this tool from the Donor Investor Imperative toolkit to help deans, department chairs, and faculty prepare to…
Advancement Advisory Services