EAB and NAGAP Survey Findings
As colleges and universities face mounting financial pressure, shifting student demand, and growing scrutiny of higher education’s value, graduate programs are increasingly relied upon to drive enrollment growth and provide revenue stability. But the path to growth is becoming more difficult.
To help university leaders get a better sense of the complex graduate enrollment landscape, EAB partnered with NAGAP on a series of surveys of over 550 graduate enrollment managers. In this video, the researchers provide a preview of the eight key findings, from strategic uses of AI to the programs providing the best enrollment bets.
Both NAGAP and EAB work in service to our partners that are doing the hard work, that are in the offices, managing the programs and trying to have successful recruitment cycles over and over and over again.
Pam Royall
EAB
More Resources
Building a High-Performing Lead Generation Strategy
Graduate Enrollment Guide: What Leaders Can Do to Build Capacity and Capture Growth
