What is the economic value of college?
We often talk about the benefits to an individual’s lifetime earnings, but what about the return for our society? Improving college equity increases the number of Americans with a postsecondary degree or credential. Doing so keeps us competitive in the global market, generates tax revenue, grows GDP, and reduces public expenditure. College leaders can build support for broad reforms by focusing their messaging on how investment in equity means we can “do well by doing good.”