Infographic
The omni-channel advantage
How omni-channel marketing boosts advancement outcomes
More than ever, advancement leaders find themselves under mounting pressure to secure increased revenue for their institution. Despite running traditional fundraising programs and venturing into digital marketing, those efforts still don’t seem to be enough to reach continuously growing goals.
Enter the omni-channel strategy – Â not just a buzzword but rather a strategic approach offering a streamlined experience that can better reach, engage, and convert donors. This strategy has the potential to reinvigorate your advancement efforts and bring in the new wave of energy and revenue your institution needs.
More Resources
Insight Paper
The 2025 Advancement Leaders Playbook
EAB’s Advancement Leaders Survey points to three interconnected areas that are defining advancement strategy in 2025.
Advancement Marketing Services
Infographic
Annual giving’s critical role in the journey to major gifts
This infographic illustrates how annual giving supports every stage of the donor journey, from first gift to leadership…
Advancement Marketing Services
Tool
Advancement Diagnostic
This Advancement Diagnostic offers a quick, practical way to assess whether your strategy is positioned to deliver results…
Advancement Marketing Services
