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Research Report

How to Build a Financially Sustainable Microcredential Portfolio

Tactics to ensure the viability of new programs across the microcredential lifecycle

February 5, 2024 , By Ann Forman Lippens, Managing Director, Research

Key Insights

While an exciting growth opportunity, microcredentials have a degree of uncertainty. Creating a portfolio of offerings requires higher-than-expected upfront costs and does not guarantee strong revenue. 74% of professional, continuing, and online educators “do not know” how much revenue their programs earn. This report highlights four tactics to improve the financial viability of microcredential offerings.

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