The Digital Drawing Board


The Digital Drawing Board

The 12 Essential Elements of a Successful Digital Enrollment Strategy

Chances are you’re already using digital channels to recruit students. But are you doing it right? And is it worth the effort and expense? How do you know?

The research and testing discipline at the heart of our approach to recruitment marketing has given us a uniquely detailed understanding of what works in digital—and what doesn’t. This infographic presents 12 representative findings from that ongoing work.

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This resource is part of the Improve Communications across the Community College Student Lifecycle Roadmap. Access the Roadmap for stepwise guidance with additional tools and research.

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