Understanding Adult Degree Completers
Students’ Path to Reenrollment
As economies and institutions around the world reel from the impact of COVID-19, enrollment leaders have sought to identify pockets of students they can recruit to offset grim projections for first-time, full-time undergraduate enrollment. Read this insight to learn about adult degree completers’ motivations, the obstacles they face in reenrollment, and their fears—and what they mean for your marketing and recruitment strategy.
There are approximately 3.5 million adults who have completed some college and have a high potential in going back to earn their bachelor’s degree. Guests discuss findings from a survey of more than 1,000 of these potential “degree completers” and share how colleges can help these adults overcome their fears and return to higher education.
Recruiting Adult Degree Completers
Recruit Degree Completers
For many enrollment leaders, recruiting adult degree completers has been a difficult nut to crack. Learn three strategies to increase enrollment of adults considering finishing their degree.
Partner Success Story
As institutions reel from the impact of COVID-19, enrollment leaders face renewed pressure to recruit new and different audiences to offset expected declines in traditional undergraduate enrollment. Discover the six stages, and tactics, of an adult degree completer's journey to re-enrollment in this infographic.
Sizing the Adult Degree Completer Market
Adult Degree Completion: Market Realities
For many degree completers, the thing that made them re-enroll was a major shift in life circumstances: a catalytic life event. But can a nationwide crisis like COVID-19 become a shared catalyst for millions of potential degree completers?
Supporting Adult Degree Completers
Discover 13 best practices to support adult and online learners across three areas: monitoring stop-out risk, encouraging re-enrollment, and facilitating degree completion.
Reenroll College Stopouts
Since the peak of the recession, community colleges have experienced steady declines in enrollment of adult learners. Our white paper outlines how community colleges can retain and engage post-traditional students.