Area of Expertise: Strategy and Planning

Owen Crean works with higher education leaders to drive enrollment growth across adult, graduate online, and non-traditional student populations. Owen helps lead EAB’s Adult Learner Recruitment initiative, which leverages best-in-class marketing and recruitment tactics, including consumer analytics and intent marketing, to target and enroll right-fit students.

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Daniel Gordon serves as Director on the Strategic Research team. Daniel specializes in research related to academic program launch, program revitalization, program evaluation, and career development.

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