How enrollment leaders should navigate the new FAFSA processing delay
Are you prepared to recruit ‘Gen P’?
How do demographic shifts intersect with college search trends in your region?
Crafting a Standout Virtual Tour: A Conversation with EAB’s Creative Director of Enroll360 Virtual Tours
Latest Posts From This Blog
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Your checklist to create a compelling admitted-student website
Take our quick audit to ensure your admitted-student website includes these essential elements to make a compelling case for your college and university, and ensure it serves as a critical tool for winning over undecided students.
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An introduction to influencer marketing for higher education
Just five years ago, the idea of “influencer marketing” was a fringe concept. But today, it is more than a trend—it is a valuable way that brands across industries have increased social engagement online and earned new followers, leads, and customers.
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18 more ideas for engaging admitted students (from the cutting room floor)
Across the country, the yield rates of admitted students have been declining for most institutions for years, as students apply to larger numbers of colleges and competition among schools becomes ever-fiercer. Read our blog for 18 ideas for improved yield communications.
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Is poor channel selection undermining your parent outreach?
How do you know which channels to use with parents? One way is to simply ask them. That’s exactly what we did in our recent survey of more than 1,500 households nationwide. Discover the five lessons on channel selection that emerged from their responses.
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Three ways strategic staffing can improve campus visits—and increase enrollments
The more staff full-time equivalents (FTEs) you devote to enrollment activities, the more new students you will enroll in your class come fall. Read three best practices when it comes to FTEs staffing for campus visits.
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Take advantage of global consumer trends to improve your campus visit program
Four ways colleges and universities to turn the campus visit into a personalized experience - without becoming a salesperson and turning off prospective students and their families.
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Crisis response 101 for enrollment teams
Although prospective students are the future of every school, enrollment leaders are too rarely included in campus crisis preparation and few schools have specific enrollment triage plans in place. Learn how to best prepare for and respond to a crisis to protect your school's enrollment.
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Obstacles to international enrollment beyond the evening news
Since 2005 US institutions experienced unprecedented growth in their international student populations. Read our latest article to learn about the current obstacles to international enrollment.
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How to make academic programs attractive to prospective students
Learn how one institution identified a program refreshment opportunity to boost their competitiveness through naming and specialization benchmarking.
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