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Blog

How enrollment leaders should navigate the new FAFSA processing delay

The latest news from the federal government suggests that students and families will be able to access the…
Enrollment Blog
Blog

Are you prepared to recruit ‘Gen P’?

Here are three key insights for enrollment leaders about recruiting this new generation of students.
Enrollment Blog
Blog

How do demographic shifts intersect with college search trends in your region?

EAB’s proprietary audience data sources—from Enroll360 Audiences—offer a unique opportunity to break through that barrier by providing insight…
Enrollment Blog
Blog

Crafting a Standout Virtual Tour: A Conversation with EAB’s Creative Director of Enroll360 Virtual Tours

In recent years, the world of virtual tours has undergone a significant transformation. We all saw how the…
Enrollment Blog

Latest Posts From This Blog

  • Four areas enrollment leaders are prioritizing in 2024

    Each year, EAB's Marketing and Enrollment division conducts a survey of admissions leaders to guide our research and publishing focus for the coming months.

    Blog
  • 7 ways to support (and yield) students despite the FAFSA delay

    As January came to a close, the Department of Education warned of an even longer delay for institutions to receive FAFSA data—the first half of March. This delay obviously presents several challenges for schools to make financial aid awards in time for students to digest them and decide by the traditional May 1 reply date.

    Blog
  • “Move-in melt” is on the rise: Why it’s happening and 3 strategies to fight it

    Move-in melt is a form of student melt, or attrition, that occurs later in the summer, usually just before or on move-in day—a pivotal moment for incoming freshmen. After observing an increase in move-in melt last year, our team has been monitoring this trend.

    Blog
  • Content strategy by generation: 6 insights from our surveys of 22,000 students

    To help your enrollment team connect online with today’s students, I want to share 6 key insights from our latest surveys of more than 22,000 students, covering how Millennials, Gen Z, and a newly identified subset of students, Gen P, interact with colleges online.

    Blog
  • How to design a virtual tour that addresses Gen P’s biggest concerns

    Because virtual tours are highly trafficked and have the potential to speak directly to students’ concerns, explore how virtual tours can address Gen P’s top concerns in a way that could be more compelling and immersive than other channels.

    Blog
  • Why Enroll360 Match’s partnership with Naviance will transform college admissions

    With overall college enrollment continuing a decade-long pattern of decline, much has been said about the need to break down barriers inherent to the traditional admissions model. Such efforts would create a more equitable path to higher education and encourage more Gen Z students to attend college.

    Blog
  • The Role of VPEM as Change Leader

    To shed light on what makes someone a true change leader, I sat down with Dr. Joffery Gaymon. As Vice President for Enrollment Management at Auburn University, and Enroll360 partner, Dr. Gaymon has championed several initiatives that have fostered a culture of adaptability and positively influenced enrollment at AU. Here are her lessons for other enrollment leaders.

    Blog
  • 2023 in review: A momentous year in higher ed

    2023 was a year of big changes. As we reflect on the past 12 months, we’re sharing what was most popular with our readers this year—including you! Read on to see our 2023 trends and check out resources you may have missed.

    Blog
  • The case for ChatGPT: Leveraging AI for admissions tasks

    ChatGPT helps users avoid cumbersome ads and quickly consolidate results for simple inquiries. It can help you overcome writer’s block and even reinvigorate your strategy sessions. If you’ve never used ChatGPT before, I’ll show you how to get started.

    Blog

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