EAB Services
Website Design and Development Resource Hub
Welcome to EAB’s Website Design and Development Resource Hub!
Our partner hub is designed to make it easy for you to find the tools and resources you need to succeed in today’s competitive education landscape. This hub will provide you with a curated list of EAB blog posts, articles, and infographics around the latest education research and expert insight to help inform your website and recruitment strategy.
Past Events
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Webinar
Staying competitive in the era of AI-driven search
Join EAB’s AI search experts to learn how to protect and grow your .edu’s visibility across both traditional and AI search.
Research and Insights
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Insight Paper
Enrollment-Optimized College Website 2.0:
This refreshed guide will help you evaluate the most enrollment-critical elements of your .edu website—from content and SEO…
Digital Agency
Insight Paper
Mapping the Enrollment Landscape
This insight paper was created to help enrollment leaders reorient to a higher education marketplace that is being…
Enroll360
Video
Create a student-centric user experience on your college website
Discover key principles for your website's navigation that will improve the experience for prospective students—whether they are just…
Enroll360
Video
Effectively engage prospective college students through compelling website content
Learn how you can create highly targeted, engaging content for your college's website that will drive real business…
Video
The enrollment-optimized college website
Learn why it’s so important to optimize your college website for enrollment and discover what next steps are…
Enroll360
Infographic
Optimizing your college website to reach enrollment goals
Identify targeted interventions that can rapidly and meaningfully improve the performance of your .edu through 10 unique self-tests.…
Enroll360
Insight Paper
Do You Have a Higher Education Website Optimization Strategy?
This insight paper was created for enrollment leaders to use with the primary owners of the school’s website.
Enroll360
Blogs
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Blog
Brand marketing in higher education
Learn how higher ed leaders can balance brand vs. demand marketing to build future enrollment, trust, and visibility…
Adult Education Blog
Blog
How to use meta tags for higher ed SEO in the AI era
Learn what meta titles and descriptions are, why they matter for your university’s SEO, and how to write…
Enrollment Blog
Blog
If you're not targeting these keywords, you're missing prospective students
What are long-tail keywords? Learn about how to find them and how long-tail SEO can help your university…
Enrollment Blog