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Clearly Communicate Price and Financial Aid
Transparency in online financial aid information goes beyond the traditional net price calculator. As most students begin their college search on the university website, make sure the information they see won’t scare them away. Include strong graphic presentations of financial aid numbers, a breakdown of sticker versus net price, and a more user-friendly calculator that requires less burdensome user input. Columbia College launched a tuition transparency initiative that eliminated fees and…
What the NACAC vote means for enrollment leaders
Last week, the National Association of College Admissions Counseling (NACAC) announced that it has asked its members to vote to eliminate three provisions of its Code of Ethics and Professional Practices (CEPP) in response to a Department of Justice investigation. Since the announcement, we’ve received many member questions about the potential impact of these changes…
The State of the Enrollment Office: 2019
A common feature of high-performing enrollment teams is the close attention they pay to the practice of their peers. Are they spending more than other schools to land their freshman class? Should they have a more direct line to their institution’s president? How do their counselors’ visit numbers compare? Questions such as these can have…
2 ways to jumpstart (or improve) your rural outreach efforts
When we talked with Vice Presidents for Enrollment Management about rural student recruitment and support, we heard a similar refrain: “I don’t even know where to start. How can I find success in rural recruitment efforts—without spending a ton of money?” Through our research, we identified two ways schools can start or improve their rural…
Improve Recruitment of Underrepresented Students
Over the past two decades, higher education has become more stratified. Low-income and underrepresented minority students are more underrepresented today at selective universities than they were two decades ago while public universities (and regional public universities in particular) have become the largest engines of social mobility. Access challenges manifest differently at different institutions. Selective universities…
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More2020 Enrollment Roundtable for Private Institutions
Join us at a National Meeting The Enrollment Management Forum focuses on the full range of strategic and operational issues facing the heads of enrollment management, including organizational design, admissions, financial aid, and student success. Join a group of your peers at the Enrollment Management Forum’s 2020 Enrollment Roundtable for a presentation of new EAB…
2020 Enrollment Roundtable for Public Institutions
Join us at a National Meeting The Enrollment Management Forum focuses on the full range of strategic and operational issues facing the heads of enrollment management, including organizational design, admissions, financial aid, and student success. Join a group of your peers at the Enrollment Management Forum’s 2020 Enrollment Roundtable for a presentation of new EAB…