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Enrollment Management Forum

Our Enrollment Management Forum recognizes that you need information that distinguishes the notable from the noise. Our insights, tools, and services empower enrollment leaders by providing expert guidance in the following areas:

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"I work with Enrollment Managers making sure that undergraduate education is recruiting, retaining and getting great kids to school every year."

Carla Hickman, Managing Director, EAB

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As plans for reopening remain the focus on most campuses, enrollment teams need to be looking ahead to the critical admissions work they do in the fall to set up their academic classes for the next few years – building strong pipelines, cultivating affinity, engaging prospective students, and generating application demand.

As the world begins to reopen, travel guidelines become more diverse, and student preferences become more varied, the tactics you use to connect with students need to match that variation. Here are a few tips to help you strengthen your hybrid recruitment strategy.

Shifting demographics and list source disruptions, combined with a proliferation of new engagement channels, makes finding your right-fit students more challenging than ever. Explore this digital infographic to compare two different marketing journeys for one hypothetical student, Emma.

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