Two Emerging Recruitment Tactics That Can Improve the Shape of Your Class
Many enrollment leaders don’t grapple with this problem until after applications start rolling in, when numbers become stark. But shaping doesn’t start with applications – it starts with recruitment. Here are two emerging recruitment tactics you can leverage to help fill your enrollment gaps.
What do enrollment leaders care most about in 2023? Review our poll results to find out.
I’m going to share highlights from our most recent survey with you, using the results as a framework for broader observations and speculation about the forces defining today’s enrollment challenge.
That's a Wrap! The Top Content of 2022
As another year comes to a close, our team at EAB is looking back at the top insights from 2022. These are the resources, stories, and tools that resonated with our visitors over the past year.
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Michael Koppenheffer
Vice President of Marketing Programs
- Communication
- Marketing and Recruitment
- Strategy and Planning
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MoreWhat do enrollment leaders care most about in 2023? Review our poll results to find out.
I’m going to share highlights from our most recent survey with you, using the results as a framework for broader observations and speculation about the forces defining today’s enrollment challenge.
That's a Wrap! The Top Content of 2022
As another year comes to a close, our team at EAB is looking back at the top insights from 2022. These are the resources, stories, and tools that resonated with our visitors over the past year.
Avoid this email strategy to improve your deliverability: Insight from our enrollment analytics team
Email deliverability is far from the most glamorous part of marketing, but if your audience never sees your communications, all your hard work is for naught.
What reverse admissions means for the future of college access
With overall college enrollments declining, progressive institutions are looking outside their traditional recruiting channels to find, engage, and admit new students.
Four initial steps to take when launching a diversity enrollment strategy
In our most recent white paper, we’ve laid out nine steps to enroll more underrepresented students in a high-level framework that covers each stage of the enrollment funnel.
How to Design a Nurture Campaign for Prospective Students
Michael Koppenheffer, EAB’s VP of Enroll360 Marketing and Analytics discusses how admissions offices should think about lead nurturing and how to do it well.
