EAB's Latest Take
We assembled four key strategies that can increase fundraiser efficiency and productivity, both during COVID and beyond.
To help build a community of support, institutions are asking for stories of how alumni are making a difference in the fight against coronavirus.
The COVID-19 pandemic has sparked many questions for alumni relations teams: how can we continue to engage alumni while also offering support? How do we shift existing engagement opportunities to fit a new format?
Major philanthropy looks different in 2020. There has never been a shortage of philanthropic need, but COVID-19 definitively underscored how wealthy individuals can and should play a role in effecting positive change through giving.
Up until earlier this year, engagement has meant tailgates, alumni happy hours, professional development workshops, and other in-person events. Digital programs were a rarity, an afterthought, a side-of-desk activity for busy event planners. All of that got turned on its head in March of this year. COVID-19 forced an abrupt pivot and, as a result, pushed alumni engagement strategy years into the future.
Many advancement leaders know this is a vital time to steward donors in a way that builds and solidifies relationships. It is crucial that donors are hearing from us and feel supported and appreciated during these challenging times
Learn about four consequences that advancement teams are already seeing and how EAB believes they will affect future fundraising efforts.
While a number of colleges have canceled or postponed their reunion weekend indefinitely, below are three different options some institutions are pursuing during these uncertain times.
Annual spring auctions are substantial fundraising opportunities for financial assistance offices. The onset of COVID-19 has restricted such large gatherings, leaving development offices scrambling to decide how to proceed. As Oregon Episcopal School has demonstrated, fundraising doesn’t have to stop in a virtual world.
4 stewardship strategies to implement during COVID-19: using technology to scale personalized touches and demonstrate direct impact
It is essential to build and solidify relationships with donors, even amidst a global health pandemic with looming economic repercussions. This article explains how.
Here are the top two transformations within advancement that we suspect might be here to stay and demonstrate COVID-19's impact on university fundraising.
As advancement leaders look to FY 2021 and beyond, they find themselves planning for a number of scenarios including an economic downturn, a v shaped recovery, and a prolonged recession similar to what was experienced in 2008.
The COVID-19 pandemic has created uncertainty among fundraisers about whether or not to continue asking for donations at a time when students have been sent home and donors are feeling anxious. Read this article to learn more about advancement in today's uncertain climate.
Read this article for four imperatives of how CAOs are rethinking outreach in these uncertain times.
We found that advancement is flipping its strategy on its head by revising frontline officers’ FY2020 metrics, tapping the breaks on upcoming solicitations and giving days, and rethinking commencement and reunion weekend.
Read three examples of recent solicitations sent by colleges and universities letting alumni know how they can help current students.