Adult Education Blog

Building awareness of your law program is more important than ever

Here are three strategies our Law School Enrollment Services partners are using to increase their reach, build awareness, and grow enrollment.

5 career services to support your professional and adult learners

We asked 3,800+ graduate and adult students about their program preferences. Here’s what they shared.

Earlier this year, our Adult Learner Recruitment team surveyed more than 3,800 current and prospective graduate students and adult learners to learn more about their motivations and expectations when evaluating program options.

Why it’s so hard to find enough domestic leads for online graduate and adult programs

As global conditions continue to fluctuate, so will the state of international lead generation. Regardless of the future, bolstering your domestic lead generation efforts for your online programs will help ensure that your enrollment numbers remain steady regardless of these global changes.

Adult learners’ application behavior is changing—here’s how

As the demographics of prospective graduate students and adult learners change, so do students’ application preferences and behaviors.

The top 5 ways prospective graduate and adult learners are finding your programs

Our Adult Learner Recruitment team recently surveyed more than 3,800 graduate and adult learners to learn more about the ways students are researching and exploring higher ed options. Here’s what we learned about how long students are spending researching programs—and the channels they are using to explore options.

4 Things You Need for a Successful Graduate Enrollment Management Plan

This blog explores four key components of a successful graduate enrollment management (GEM) plan.

I’m your future Gen Z adult learner. Here are three ways to hook me with your program webpage.

Here are three crucial tips to keep students’ attention on your program webpages.

Prospects are tired of your advertisements. Organic social media can change that.

This blog shares two key recommendations related to EAB's organic social media toolkit for professional and adult education.