
3 demographic trends shaping the future of graduate and adult enrollment

What it takes to win in grad and adult enrollment today

Is your local market saturated? Here's an approach to finding students beyond your backyard

We secret shopped 10 graduate programs’ lead nurturing campaigns. Here’s what we learned.
Latest Posts From This Blog
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4 digital marketing trends graduate enrollment teams can’t ignore
Discover 4 digital marketing trends reshaping graduate enrollment—and how to adapt strategies to attract right-fit students.
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Preparing for the end of Grad PLUS: 4 strategies to rethink graduate cost and aid
For enrollment leaders interested in building out their financial aid strategy for graduate and professional programs, here are a few steps to get started.
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How AI is reshaping graduate enrollment
This blog post explores three areas where we see especially high potential for AI in graduate enrollment marketing: search, outreach, and real-time engagement.
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International enrollments are shrinking. Your program must adapt.
Discover how to recruit domestic graduate and adult students as international enrollment declines. Stay competitive with proven strategies.
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The future of master’s-level public health programs
Discover 3 key trends shaping master’s-level public health programs and how universities can adapt to changing student and employer demand.
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AI is no longer optional
Discover how business schools can stay competitive by integrating AI into MBA and graduate programs.
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Rethinking recruitment for graduate engineering programs
Explore current trends in the graduate engineering landscape and get recommendations on how your school can thrive in the shifting market.
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3 demographic trends shaping the future of graduate and adult enrollment
Here’s a closer look at the demographic trends shaping graduate and adult enrollment and the strategic actions graduate enrollment leaders can take now to best position their institutions in the short and long term.
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Graduate vs. undergraduate enrollment: A guide for VPEMs who manage both
Join EAB experts for a conversation on what it really takes to lead successful enrollment operations for graduate and undergraduate audiences, and where most leaders get tripped up.
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