A beginner’s guide to AI in annual giving
4 Key Questions About the Advancement Landscape, Answered
Alumni giving metrics will no longer be a part of college rankings. Here’s why you should renew your commitment to annual giving anyway.
The Dos and Don’ts of Leveraging University Traditions in Your Annual Giving Strategy
Latest Posts From This Blog
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3 ways advancement teams can achieve more with less
Many advancement professionals are all too familiar with this scene: you propose a new plan or innovation to leadership, and the conversation ends with “we don’t have money for that.” The almost inevitable guidance is to better utilize your existing resources.
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5 attributes defining Gen Z's relationship with advancement
This blog outlines five attributes that define Gen Z and how these will impact the generation’s relationship with philanthropy.
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Why advancement employees leave (and how leaders can fix it)
There are various methods you can use to cope with the advancement talent crisis, but addressing your workplace culture head-on can help you improve retention both immediately and over time. Here are four strategies to retain talent and help them develop meaningful careers.
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How to stay ready for donors who “aren’t ready yet”
Through hundreds of field marketing tests yearly, our advancement marketing team has a catalog of tried-and-true digital marketing approaches that help our partners reach their goals.
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How to stay ready for donors who “aren’t ready yet”
If you’re looking to reach donors who are “not ready” yet, try these strategies.
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Fundraising During Uncertain Times: What Not to Do
The first two decades of the 21st century have already witnessed several major disruptions with significant economic impacts, from three recessions to the pandemic to today’s hiring crisis. And with the threat of another recession looming, EAB has received requests for guidance on higher-education philanthropy amidst uncertain times.
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Things have changed—has your Annual Giving strategy?
My colleagues recently shared hot takes influencing today’s annual giving, and as a new member of the team, I want to add what I’ve noticed on my own journey. From one advancement leader to the next, here are my thoughts on what’s changed.
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EAB survey confirms higher ed advancement talent crisis
Without a fully staffed shop, chief advancement officers risk not meeting yearly fundraising goals at a time of ever-increasing expectations. To understand the current talent crisis, EAB conducted a survey of over 120 higher ed advancement talent leaders about their hiring and retention experiences.
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Before you rush to hire a new annual giving leader, make sure you are prepared
The temptation is to settle by hiring whoever seems remotely qualified even if they are not what you were looking for. Sure, you may get lucky, but do you really want your important leadership hire to be based on chance? Don’t settle, and don’t give up hope!
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