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Latest Posts From This Blog
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Is TikTok worth the risk? Dos and don’ts for enrollment teams
Recent bans on TikTok are widespread, concerning, and confusing—but as legislators mull over the possibility of a national ban on the app, there is still time to capitalize on TikTok’s hay day.
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Are your admission practices helping or hurting the diversity of your incoming class?
You may be wondering how to admit and yield more underserved students regardless of SCOTUS’ upcoming decision. Here are some recommendations to modify your application review process to help you enroll talented students you might currently be missing.
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4 Digital Marketing Channels to Harness for Student Recruitment in 2023
When it comes to recruiting Gen Z and optimizing student lead generation, the question isn’t the degree to which you should lean on digital channels; rather, it’s which digital channels you should prioritize at any given time.
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Have Gen Z search behaviors returned to “normal”?
As the pandemic recedes into the background and in-person interactions become the norm once again, many of our partners have been wondering how much they should continue to support virtual programming and resources.
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How to build a sustainable model for student equity and increase student success
UNC Charlotte adapted EAB’s institution-level equity audit framework to create their own annual health check of department-level practices. This will hold departments accountable for reviewing policies through an equity lens and keeping student equity an active priority.
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What reverse admissions means for the future of college access
With overall college enrollments declining, progressive institutions are looking outside their traditional recruiting channels to find, engage, and admit new students.
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Four initial steps to take when launching a diversity enrollment strategy
In our most recent white paper, we’ve laid out nine steps to enroll more underrepresented students in a high-level framework that covers each stage of the enrollment funnel.
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Want to improve your enrollment marketing campaign? You need a better content library.
To create the ideal campaign asset library, enrollment and marketing teams should keep these seven principles in mind.
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5 Key Areas to Consider When Evaluating a Virtual Tour Solution for Your Athletics Programs
Students are accustomed to high-quality virtual experiences that grab and keep their attention. Many athletic departments have decided to leverage a virtual tour as part of their recruitment strategy.
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