Professional and Adult Education Forum
- 275+ organizational design consultations completed for COE units
- 3,000+ customized market research analyses completed for Professional and Adult Education Forum partners
Adult Learner Recruitment
- 33% total enrollment growth for a public university in the West
- 3x number of leads generated with EAB intent marketing on average
Research & InsightsMore
Today, the coronavirus’ impact on the economy is leading to what might be the next “lost class” of bachelor’s degree graduates. Millennials made up the original “lost class,” but Generation Z is now emerging as the group that is most affected by today’s pandemic.
With over 7.6M unemployed already, how can schools help laid off food services, hospitality, and retail workers?
The large population of unemployed food services, hospitality, and retail workers presents the opportunity to deliver programs aligned to sustainable, post-coronavirus careers regionally. Colleges and universities, however, must ensure students recognize the return on their educational investment despite today’s hard economic times. Programs must also align with available financial support so increased enrollments are financially sustainable.
Growing enrollments in adult-serving programs starts with a portfolio of right-fit, well designed programs. Watch our video to meet Dr. Will Lamb and learn how he's helping colleges and universities with academic program design, planning, and development.
Rather than choose a credential to launch and hope to find an audience, first determine the audience a program will serve and then build the offering to meet their needs. Read our Roadmap on how to effectively design credentials to meet adult student needs.
Successful institutions use data to identify high-potential partners and strategically plan their pitch around an employer’s specific needs.
Finding and enrolling right-fit students for your graduate and online programs is challenging in part because every adult learner has unique motivations, expectations, and timelines. Learn more about their unique journeys through this infographic.
ExpertsMore on Our Experts
In part one of "Recruiting the Silent Funnel," we explore ways to compel prospects to self-identify earlier and prevent stalled application.