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Professional and Adult Education Forum
- 275+ organizational design consultations completed for COE units
- 3,000+ customized market research analyses completed for Professional and Adult Education Forum partners
Adult Learner Recruitment
- 33% total enrollment growth for a public university in the West
- 3x number of leads generated with EAB intent marketing on average
Research & Insights
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Executive Guide to Certificate Market Risks and Opportunities
This whitepaper details the market trends that make it difficult for certificate enrollments to take off and profiles six successful certificate programs.
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Here's how to meet growing demand for cybersecurity professionals
Learn three steps to meet growing employer demand by aligning program curricula with in-demand cybersecurity certification requirements.
The 6 stages of the adult degree completer journey
As institutions reel from the impact of COVID-19, enrollment leaders face renewed pressure to recruit new and different audiences to offset expected declines in traditional undergraduate enrollment. Discover the six stages, and tactics, of an adult degree completer's journey to re-enrollment in this infographic.
What recent coverage gets wrong—and right—about master’s degrees
Recent news coverage brings up a critical question for higher education leaders: how can colleges and universities ensure they offer master’s programs that are worthwhile investments for students? We dug into the College Scorecard data and shared what higher education leaders need to know.
3 ways to stop losing adult degree completers
If you hope to graduate adult degree completers, you need to design bachelor’s completion programs with three characteristics in mind.
Using email drip campaigns to recruit graduate and online students? Here’s what you’re missing.
As the imperative to recruit adult learners grows, using data to inform your recruitment strategy and specific campaigns can make all the difference in your bottom line.
3 challenges facing pharmacy schools—and how to meet them
Programs that effectively communicate the value of pharmacy and of their school can significantly increase their odds of growing enrollment, despite market challenges.
Experts
More on Our Experts
Brittany Murchison
Vice President, Partner Success and Marketing, Adult Learner Recruitment
Events
The COVID-19 Outbreak’s Impacts Across the Professional and Adult Portfolio
As the coronavirus crisis impacts professional job prospects and university enrollment targets, professional and adult education units must develop innovative and flexible programs which meet the evolving needs of the market, young alumni, and working professionals.
The New Blueprint for Growth
EAB’s researchers have taken a deep dive into the past decade of data on program enrollments and degree conferrals.
