Professional and Adult Education Forum
- 275+ organizational design consultations completed for COE units
- 3,000+ customized market research analyses completed for Professional and Adult Education Forum partners
Adult Learner Recruitment
- 33% total enrollment growth for a public university in the West
- 3x number of leads generated with EAB intent marketing on average
Research & InsightsMore
Read the article for five key questions to guide planning and decisions in the immediate, near-term, and long-range.
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Prospective student search behavior and engagement data amid the coronavirus crisis tells graduate, online, and professional education leaders to stay the course.
See tips for securing stakeholder support and necessary resources to launch your first online program, enhance your marketing strategy, and more, from a former business school dean.
Rather than choose a credential to launch and hope to find an audience, first determine the audience a program will serve and then build the offering to meet their needs. Read our Roadmap on how to effectively design credentials to meet adult student needs.
When leaders at Muhlenberg College sought to launch the College’s first graduate programs, they turned to EAB’s Adult Learner Recruitment team for support. Watch this video to learn how EAB is helping Muhlenberg College develop right-fit programs and establish brand identity at the graduate level to increase graduate enrollment.
Finding and enrolling right-fit students for your graduate and online programs is challenging in part because every adult learner has unique motivations, expectations, and timelines. Learn more about their unique journeys through this infographic.
Successful institutions use data to identify high-potential partners and strategically plan their pitch around an employer’s specific needs.
ExpertsMore on Our Experts
In part one of "Recruiting the Silent Funnel," we explore ways to compel prospects to self-identify earlier and prevent stalled application.