
3 demographic trends shaping the future of graduate and adult enrollment

What it takes to win in grad and adult enrollment today

Is your local market saturated? Here's an approach to finding students beyond your backyard

We secret shopped 10 graduate programs’ lead nurturing campaigns. Here’s what we learned.
Latest Posts From This Blog
-
What does the strong employer demand for speech-language pathologists mean for your university?
Here's how your school capitalize on growing employer and student demand for speech-language pathology programs.
Blog -
Here’s how to show students your master’s program is worth it
Learn how to convey your program’s value—and empower students to enroll with the confidence that your program can help them achieve their professional goals.
Blog -
3 Steps to Create a Winning Graduate and Adult Enrollment Growth Strategy
Here are three steps to create a dynamic graduate and adult enrollment growth strategy—because the stakes are too high not to have an effective and adaptable strategy in place.
Blog -
Your future graduate students will be increasingly hard to find. Here’s why.
We surveyed more than 2,000 current and prospective adult, graduate, online, and professional students about the impact of the COVID-19 pandemic and their enrollment plans.
Blog -
The art and science of generating your college’s audience of right-fit adult prospects
In today’s tightening graduate and adult learner markets, enrollment leaders can’t afford to leave any stone unturned when searching for right-fit prospects. Explore the blog to learn how different audience generation sources can affect enrollment goals and outcomes.
Blog -
Should your new program be a standalone degree, concentration, or certificate? Here are 4 factors to consider.
Here are four factors to consider as you weigh whether to offer a full degree program or as a concentration or certificate within a degree program.
Blog -
As fintech transforms jobs, higher ed must decide how to prepare students
Fintech jobs are rapidly increasing. EAB dug into labor market data to help partners understand this industry and how to focus a potential fintech curriculum.
Blog -
Want to increase graduate and online enrollment? Start by strategically growing your prospect pool.
It’s critical to balance saturating known markets and identifying new, productive lead sources while ensuring you are being as efficient with marketing dollars as possible.
Blog -
3 ways to recruit MBA students in a challenging market
Implement these strategies in your MBA recruitment process to keep prospective students engaged and stave off potential declines in applications and enrollments.
Blog