What Blockbuster can teach enrollment leaders about AI-powered college search
Pricing and aid strategy in the OBBB era
What enrollment leaders can learn from Alabama’s statewide direct admissions program
How AI-powered ad filters are disrupting enrollment marketing campaigns
Latest Posts From This Blog
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18 Strategies to Combat Melt This Year
While summer melt has always been a critical concern for enrollment managers, the summer of 2024 presents unique challenges that make combating melt more important than ever. Missing financial aid packages are a major factor driving summer melt, as students are understandably hesitant to matriculate without clarity on how they will finance their education.
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A day in the life of a prospective college student using AI in their search
AI is reshaping college search. Discover how students use AI to compare schools, costs, and fit—and what it means for enrollment leaders.
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15 more campus visit tweaks that win over students
15 practical strategies to elevate your campus tour experience—from pre-visit texting to awe moments and guide training that drive yield.
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What Blockbuster can teach enrollment leaders about AI-powered college search
How will AI reshape college search? Explore four future scenarios and key actions enrollment leaders should take now.
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Students are engaging earlier. Enrollment strategies should follow.
New data show students are engaging with colleges earlier in high school. Learn what this shift means for enrollment timing and recruitment strategy.
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Empower high school counselors to strengthen your recruitment pipeline
High school counselors shape enrollment outcomes. Learn five ways counselors influence college choice and how institutions can better support them.
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Pricing and aid strategy in the OBBB era
In the OBBB era, pricing and financial aid are strategic risks. Learn how enrollment leaders can model, monitor, and adapt to policy shifts.
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Yield management starts at the top of your recruitment funnel
Yield season starts before admission. Learn how early recruitment outreach and post-admit engagement boost applications, deposits, and enrollment.
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Five areas enrollment leaders are prioritizing in 2026
Discover the 5 enrollment priorities leaders are focused on in 2026, based on an EAB survey of higher ed VPEMs and their teams across institutions.
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