Digital gift officers are just the beginning
Learn how advancement leaders can accelerate donors up the pipeline by encouraging handoffs from digital gift officers to major gifts and investing in stewardship that demonstrates impact.
Tap into young donors’ future capacity
Learn how life-long giving opportunities like pledge programs and planning giving can help foster future major gift prospects.
Spring annual giving top takeaways: Data trends across colleges and universities in FY20
As fundraisers in higher education move into FY21 with new strategies for a landscape still grappling with COVID, EAB Advancement Marketing Services (AMS) gathered data across our institutional partners to quantify what effect the current crisis had on the final quarter of FY20.
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Featured Expert
Maria Morrison
Associate Director, Strategic Research
- Advancement
- Alumni Relations
- Fundraising
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MoreThe changing face of billionaire philanthropists in the COVID-19 era
Major philanthropy looks different in 2020. There has never been a shortage of philanthropic need, but COVID-19 definitively underscored how wealthy individuals can and should play a role in effecting positive change through giving.
How COVID-19 pushed alumni engagement into the future
Up until earlier this year, engagement has meant tailgates, alumni happy hours, professional development workshops, and other in-person events. Digital programs were a rarity, an afterthought, a side-of-desk activity for busy event planners. All of that got turned on its head in March of this year. COVID-19 forced an abrupt pivot and, as a result, pushed alumni engagement strategy years into the future.
Four strategies to enhance fundraiser efficiency in higher education during COVID-19
We assembled four key strategies that can increase fundraiser efficiency and productivity, both during COVID and beyond.
Setting staff up for stewardship success during a global health pandemic
Many advancement leaders know this is a vital time to steward donors in a way that builds and solidifies relationships. It is crucial that donors are hearing from us and feel supported and appreciated during these challenging times
What 110 advancement leaders think lies ahead for university fundraising during COVID-19
Learn about four consequences that advancement teams are already seeing and how EAB believes they will affect future fundraising efforts.
Rethink class reunions during COVID-19
While a number of colleges have canceled or postponed their reunion weekend indefinitely, below are three different options some institutions are pursuing during these uncertain times.
