Our Blogs

4 takeaways from marketing to graduate students in 2023—and predictions for 2024

Our top five lessons on lead generation for graduate and adult programs in 2024

Learn about five key insights from our lead generation work in 2023—highlighting the resources EAB created to help support you and your team in the new year.

3 ways for EAB partners to get the most out of the new eab.com

We recently updated our site to make it easier for you to find the resources and events you’re looking for. Get started with our step-by-step guidance.

Getting down to business: A how-to guide for kickstarting administrative efficiency initiatives on campus

This blog outlines how college and university leaders can achieve administrative efficiency through process improvement and strategic reorganization.

Four reasons to start your campus-wide staff performance management revamp

This blog shares four ways your institution can use performance management to advance talent objectives.

People analytics: The underutilized tool to help higher ed HR leaders meet talent goals and reduce costs

Learn how to use people analytics to estimate cost savings, improve recruitment and retention, and meet talent goals at your institution.

Scaling microcredential programs through employer partnerships? Minimize risk with these 3 practices

This blog shares three practices for scaling microcredential programs that guarantee employer partner participation and minimize cost to mitigate risk.

4 practices to reduce financial risk of microcredentials

This blog shares a few strategies to reduce financial risk of microcredentials and build successful employer partnerships.

4 AI priorities for enrollment leaders

This blog shares steps enrollment leaders should be taking to benefit from generative AI while mitigating its risks.