Do you have a healthy recruitment ecosystem?
Five questions to ask about your enrollment CRM
Competitive intelligence for an era of hypercompetition
Students are using AI in college search. Counselors may not see it happening.
Latest Posts From This Blog
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Are you using the right mix of channels to reach your next class?
College-bound students are using an ever-expanding range of digital channels to research and engage with schools they’re considering. The emerging challenge for enrollment leaders is understanding how to connect with students within this increasingly complicated landscape.
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3 aid policy questions to consider amid the shift to the new Student Aid Index
See three strategic aid policy questions to consider with the new Student Aid Index. Plus, prepare a communication plan that helps you get out ahead of the questions that students and parents already have about what’s coming.
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Introducing Enroll360: Unlock the power of a thriving recruitment ecosystem
Learn about EAB's connected recruitment ecosystem that allows enrollment leaders to keep pace with students as they pursue these increasingly digital journeys to college.
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9 ways recruitment marketing can help address families' growing college cost concerns
Learn how the pandemic increased price sensitivity among college-bound students, what this means for your enrollment outcomes, and nine ways to address families’ growing concern over cost.
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5 recommendations to create urgency around FAFSA submissions
Here are five recommendations on how to create urgency around FAFSA application submissions.
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What test-optional admissions could mean for your institution
Many colleges and universities have decided—out of necessity—to offer test-optional admissions for the first time for the fall of 2021. EAB has identified five guiding principles on how to transition to an admissions process without standardized test scores.
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Engage low-income parents in their students’ college search
Explore insights from our parent preferences survey for three key takeaways to help your recruitment marketing engage low-income families.
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Does your virtual college tour meet today’s digital expectations?
Use this framework to evaluate your current or prospective virtual tour solution and reflect on areas of opportunity to provide maximum value and impact your institutional goals.
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The demographic cliff is already here—and it’s about to get worse
With dire predictions for fall freshmen enrollments making headlines, colleges and universities are bracing for the financial shock to come. While many are hopeful that even a partial reopening of campuses in the fall will avert worst-case revenue scenarios, they still face a fiercely competitive domestic enrollment market.
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