The enrollment game has changed. What still works?
How far are students willing to travel to college?
How to turn parents into stronger recruitment allies
What's changed after the new FAFSA? One enrollment leader's biggest lessons
Latest Posts From This Blog
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Is TikTok worth the risk? Dos and don’ts for enrollment teams
Recent bans on TikTok are widespread, concerning, and confusing—but as legislators mull over the possibility of a national ban on the app, there is still time to capitalize on TikTok’s hay day.
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4 Digital Marketing Channels to Harness for Student Recruitment in 2023
When it comes to recruiting Gen Z and optimizing student lead generation, the question isn’t the degree to which you should lean on digital channels; rather, it’s which digital channels you should prioritize at any given time.
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Have Gen Z search behaviors returned to “normal”?
As the pandemic recedes into the background and in-person interactions become the norm once again, many of our partners have been wondering how much they should continue to support virtual programming and resources.
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What reverse admissions means for the future of college access
With overall college enrollments declining, progressive institutions are looking outside their traditional recruiting channels to find, engage, and admit new students.
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Want to improve your enrollment marketing campaign? You need a better content library.
To create the ideal campaign asset library, enrollment and marketing teams should keep these seven principles in mind.
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5 Key Areas to Consider When Evaluating a Virtual Tour Solution for Your Athletics Programs
Students are accustomed to high-quality virtual experiences that grab and keep their attention. Many athletic departments have decided to leverage a virtual tour as part of their recruitment strategy.
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Parent involvement in recruitment has increased-here's what that means for your enrollment strategy
As parents become more hands-on, many enrollment leaders are unsure how to effectively reach and involve them in the recruitment process.
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3 takeaways for reaching today's high school students
Our partners at PowerSchool conduct an annual student survey within Naviance – the leading college, career, and life readiness platform – to learn more about how the college-search process is evolving.
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What enrollment leaders need to know about the upcoming FAFSA changes
With the FAFSA set for some substantial changes in the 2024-2025 academic year, t’s not too early to think about how this will impact your perspective students and subsequently, your communication and financial aid strategy.
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