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Students are using AI to research your college. Here’s what you need to know.
Here’s what you need to know about how AI is shaping college search.
Enrollment Blog
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How to partner with student influencers in your enrollment marketing
Influencer marketing offers you a powerful way to reach prospective students with authentic, relatable content—and with the right…
Enrollment Blog
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What students look for in a college—and how your virtual tour can help
EAB’s latest insight paper explores the characteristics that most strongly influence a school’s ability to attract students, along…
Enrollment Blog
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How to write compelling copy for your college website
In my time as a content strategist at EAB—and as a card-carrying digital native—I’ve had the opportunity to…
Enrollment Blog
Latest Posts From This Blog
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Crisis response 101 for enrollment teams
Although prospective students are the future of every school, enrollment leaders are too rarely included in campus crisis preparation and few schools have specific enrollment triage plans in place. Learn how to best prepare for and respond to a crisis to protect your school's enrollment.
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How to finish in four: Supporting on-time graduation for low-income students
Learn how Temple University's ""Fly in 4"" grants reinvented institutional aid for low-income students to reduce unmet need while incentivizing behaviors associated with on-time graduation.
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Simplify financial aid language for prospective students
Eliminating jargon in financial aid communication is key to helping prospective low-income students use the resources available to them.
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