We secret shopped 10 graduate programs’ lead nurturing campaigns. Here’s what we learned.
Your future grad and adult students’ new search behaviors
3 ways to make your website stand out to graduate prospects
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Latest Posts From This Blog
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What’s your graduate and adult programs’ recruitment reach?
Here are the guidelines you should consider when evaluating your programs' viability and growth potential for local, state, regional, and even national reach.
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To design high-growth graduate programs, use the “Golden Triangle” principle
When choosing a program students look to the “Golden Triangle” of features that matter most: affordability, flexibility, and time to completion. See the changes you can make help make your programs more marketable with respect to these key elements.
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How to find the growth drivers in your graduate and adult education portfolio
Learn how to identify which academic programs in your portfolio have the greatest potential for growth.
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3 key strategies to recruit graduate, online, and adult students
Here are three proven strategies to ensure you are adapting your program development and marketing strategies to recruit adult learners.
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What the 2008 Recession tells us about the future of the adult degree completer market
For many degree completers, the thing that made them re-enroll was a major shift in life circumstances: a catalytic life event. But can a nationwide crisis like COVID-19 become a shared catalyst for millions of potential degree completers?
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COVID-19 is creating a new “lost class.” Here’s how professional and graduate education can help
See strategies leaders of professional and graduate education programs can use to serve and support recent grads in finding lifelong careers.
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Here’s how to meet growing demand for cybersecurity professionals
Learn three steps to meet growing employer demand by aligning program curricula with in-demand cybersecurity certification requirements.
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Accelerate the adult degree completer’s journey to enrollment
For many enrollment leaders, recruiting adult degree completers has been a difficult nut to crack. Learn three strategies to increase enrollment of adults considering finishing their degree.
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How going remote will impact your graduate enrollment funnel
Explore three survey results for insight into how students and enrollment leaders are thinking about online and remote instruction during the pandemic.
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