Blog
3 headwinds shaping graduate and adult enrollment in 2026
Graduate enrollment leaders face new headwinds in 2026—from AI search to Grad PLUS changes. Learn how savvy teams…
Adult Education Blog
Blog
When Grad PLUS disappears: What 8,000+ grad students said about paying for school
Graduate PLUS is gone, cost is rising, and students are more aid-dependent than ever. Learn how schools can…
Adult Education Blog
Blog
Here’s how AI is amplifying stealth search behavior.
AI and digital-first search are reshaping student behavior. Learn how to make your .edu visible, improve content, and…
Adult Education Blog
Blog
How adult degree completers are rethinking their college search
Discover how adult degree completers search, decide, and enroll faster—plus key insights from EAB’s 2025 Adult Learner Survey…
Adult Education Blog
Latest Posts From This Blog
-
Why paid search doesn’t have to break your graduate program’s marketing budget
While most colleges and universities know paid search is valuable for engaging prospective graduate students, many don’t realize they’re overpaying for clicks. Or if they do, they aren’t sure how to bring costs down. Learn five cost-effective rules for paid search.
Blog
Great to see you today! What can I do for you?