Do you have a healthy recruitment ecosystem?
Five questions to ask about your enrollment CRM
Competitive intelligence for an era of hypercompetition
Students are using AI in college search. Counselors may not see it happening.
Latest Posts From This Blog
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High school counselors need support. Here’s how universities can help.
That perception came through clearly in EAB’s most recent high school guidance counselor survey. Following our 2020 survey where we learned how dramatically COVID-19 had impacted counselors’ work and the students they support, this year we checked in to see what had changed.
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3 ways to engage admitted students on social media
As colleges grow their applicant pools, it can be harder for admissions teams to remain responsive to incoming students and their parents. Social media can be a low-resource tool for solving the problem.
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3 strategies to successfully recruit and enroll underrepresented students
Closing the opportunity gap for students from first-generation, lower-income, BIPOC, and other underrepresented identities has been at the heart of College Greenlight’s mission since 2011. We have partnered with more than 1,500 college access organizations and schools that collectively serve 750,000 students each year.
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Two emerging recruitment tactics that can improve the shape of your class
Many enrollment leaders don’t grapple with this problem until after applications start rolling in, when numbers become stark. But shaping doesn’t start with applications – it starts with recruitment. Here are two emerging recruitment tactics you can leverage to help fill your enrollment gaps.
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Here’s how to make your college website more accessible
If prospective students can’t access your school’s website, they’re not going to inquire or apply.
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Are you using the right mix of channels to reach your next class?
College-bound students are using an ever-expanding range of digital channels to research and engage with schools they’re considering. The emerging challenge for enrollment leaders is understanding how to connect with students within this increasingly complicated landscape.
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3 aid policy questions to consider amid the shift to the new Student Aid Index
See three strategic aid policy questions to consider with the new Student Aid Index. Plus, prepare a communication plan that helps you get out ahead of the questions that students and parents already have about what’s coming.
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Introducing Enroll360: Unlock the power of a thriving recruitment ecosystem
Learn about EAB's connected recruitment ecosystem that allows enrollment leaders to keep pace with students as they pursue these increasingly digital journeys to college.
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9 ways recruitment marketing can help address families' growing college cost concerns
Learn how the pandemic increased price sensitivity among college-bound students, what this means for your enrollment outcomes, and nine ways to address families’ growing concern over cost.
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