Modern marketing leverages machine learning, advanced targeting, and deep consumer knowledge to personalize messages to drive greater engagement and stronger results. Learn how to translate these same strategies into your adult student enrollment marketing. Advertising is so good these days that sometimes it feels…too good. The purse I just told my husband I plan to…

As a former MBA student and someone who spent nearly a decade directing the recruiting and admissions efforts of a leading business school, headlines about the impending death of the MBA never come as much surprise to me. However, looking at recent data and thinking about conversations with deans around the country, it is clear…

EAB

Select your institution type to get started

Institution Selector

Privacy Preference Center